There were 100,000,000 active users on Instagram in 2018. That’s a lot of people! To get Instagram famous, the goal is to get as many followers as possible. When Instagram famous, you become what is known as an “influencer”. As an influencer, you can help businesses share what they have to offer to the rest of the world (for a price). Here are some tips from Instagram influencer Ashley Liz Cooper on how to become Instagram famous.
1. Be Consistent
You need to post, and you need to post regularly. Your followers will lose interest if you don’t keep them engaged. Make a point to show up in their news feed once or twice a day. Avoid any breaks in activity, or it will set you back. That is not to say that you should post too often. If you post ten times a day, people are going to feel harassed and unfollow you. Keep your phone with you everywhere you go to snap pictures when you see an opportunity.
2. Avoid Offending People
Some people get attention for all of the wrong reasons, such as sexism or racism. When you get this type of attention, your personal stock plummets drastically. People will start to boycott you. With today’s political climate what it is, you have to be mindful of what you say.
It’s okay to go to the edge every now and then, but you don’t want to jump off the cliff. Stay entertaining without turning off a large portion of your audience. You should also be mindful of the things you do outside of social media. People may find out in time. If it hurts your brand, you lose what you worked so hard to gain.
3. Give the People What They Want
Why are people following you? Pictures of food? Pictures of animals? Pictures of you? Know what the people want, and work hard to produce quality content. You want to make the content so unique and interesting that people share it with their other friends, adding to your number of followers.
People don’t share just anything, so you have to create something desirable. Ensure that a high percentage of the content you produce entertains your audience instead of selling to them. A high promotional post percentage makes people look somewhere else.
It’s super important to interact with your audience. This makes people feel important. If it’s a positive interaction, it will encourage the person to continue to follow your page and share your content. To encourage interaction, ask a question in posts. When people answer, respond. Just be sure to be polite in your replies!
Even negative interaction could end up positive, so don’t ignore negative responses. Instead, respond with love and move on. Your good attitude could get you the right kind of attention.
5. Update Your Profile
When was the last time you updated your Instagram profile? You want to ensure that everything is up to date. You should probably update once a month just to keep it fresh. This includes the profile picture. It’s best to make it a picture of yourself. Don’t be afraid to include your logo somewhere in the picture.
6. Don’t Forget the Call to Action
If you want to invite people to buy from you, you need to give them a quick reminder. Promotional posts should have a direct call to action at the end. You’d be amazed how many people forget to actually sell the item they are promoting. Ask people to buy or call to ask for more information when appropriate. Don’t forget.
Everyone wants to be famous, and you can get Instagram famous by following these simple tips. It will take a lot of work, so be patient. You probably won’t see the increase for months. Just keep at it and have a product people want. You will get the followers in time.